Our Mission

Imagine if… is a global campaign and provocation to continue the work of Sir Ken Robinson, reimagining the parts of life we take for granted and that no longer serve us.

Our mission is to help individuals and organisations understand and harness their innate powers of imagination, creativity, and collaboration, to recreate the worlds that we live in.

Our purpose is to empower every person and every organization on the planet to imagine, reimagine, create and recreate.

"We’ve pressed pause on many of our social systems, it’s time to press reset on them as well.”

- Sir Ken Robinson, 2020

IMPACT REPORT Q1 2021

Check out our Impact Report for Q1 2021

Imagine if… is a global campaign and provocation to continue the work of Sir Ken Robinson, reimagining the parts of life we take for granted and that no longer serve us.

Our purpose is to empower every person and every organization on the planet to imagine, reimagine, create and recreate. See how we have begun making a difference this year’s Impact Report.

Read the Full Report

How to get involved

There are three ways to get involved…

1. Respond to the provocation

Your Imagine if… response can take any form that you wish. For example, it could be a video message, a painting or drawing, a spoken word piece or a dance performance. We leave the medium up to you.

Upload your submissions below. If you would like to respond on your social media channels, please use #weimagineif

We will feature some video submissions across the Imagine if… campaign and community.
#weimagineif

Upload your response

2. Join an event as part of the Imagine if… fringe festival

Sir Ken’s impact was both widespread and personal.

The following events are part of the Imagine if… official Fringe Festival. These events are third party organised by friends of Imagine if… and our amazing community, and therefore Imagine if… is not responsible for the content and material included in them. We will be attending these fringe events ourselves, and look forward to seeing you there!

View the Fringe Festival

3. Join us for Imagine if… March 1st - 4th 2021

March 4th will be the official livestream event. Please register your interest below for further information on where to watch, and stay tuned for our official line-up announcements on our social channels.
#weimagineif

View the ScheduleRegister